WOW Certifications Certified Associate Webmaster (CAW) The WOW Certified Associate Webmaster (CAW) examination measures essential competencies for aspiring or practicing Webmasters. The examinee must demonstrate knowledge of topics listed to the right that define this test specification. The skills and knowledge measured by this examination are derived from an industry-wide and worldwide job task analysis, which was validated through a survey of hundreds of designers. The results of the survey were used in weighting the domains and ensuring that the weighting is representative of the relative importance of that content to the job requirements of a WOW Certified Associate Webmaster. The intent is to certify individuals in a body of knowledge that is identified and accepted as the baseline or foundation for any Webmaster. CAW Exam Specifics The exam contains 70 questions. Examinees have 60 minutes to complete the exam. Examinees scoring 50% on the exam are awarded the Certified Appretice Webmaster, and those scoring 70% are awarded the Certified Associate Webmaster. The exam, which retails at $125 per attempt, is currently only available in English and available at testing centers throughout the U.S. WOW Academy's have the option to purchase the exams at $100 and offer them to their students at that price if they choose to. WOW Academy's also have the option to offer the WOW exams on site at no extra cost. CAW Domains and Topics Listed below are the domains and topics addressed in the CAW exam. The WOW Academy courses map well to the CAW domains and topics. Training centers are encouraged to ensure that their courses map well to these domains and topics to ensure students have the best chance of passing the CAW exam. Internet Basics Content may include the following: Important Internet committees Basic workings of the Internet Most common Web browsers FTP Basic workings of e-mail Newsgroups Real time and asynchronous communications Web technologies, helper applications and plug-ins (including what they are used for and when their use is appropriate) Anti-virus software Internet searching Markup and CSS Content may include the following: HTML and its function as a markup language History of HTML, including at least the latest three versions (including XHTML) Basic concepts of HTML/XHTML coding HTML 4.0 and XHTML tags Tables (including use for layout) Forms Lists Frames (including the advantages and disadvantages of using them) Hyperlinks and anchors Styles and cascading style sheets Definition of colors within HTML documents HTML code to integrate graphics and multimedia into Web pages Server-side includes (including the advantages and disadvantages of using them) Basics of JavaScript and CGI Web Graphics Content may include the following: Basic graphic issues Issues related to background images Basic color issues Issues related to graphic file optimization Use of digital cameras and scanners to acquire electronic images Use of graphics software programs for creation and modification of Web graphics Animated GIFs Web design considerations regarding viewing Web pages via non-graphical browsers or devices Web Multimedia Content may include the following: Basics of Web audio and video Basics of streaming audio and video Basics of the Flash format HTML vs. Flash-based Web sites Current multimedia standards Web Site Management Content may include the following: File structure/organization of a Web site Proofing a Web site before publishing it Ongoing content management Basics of networking Basic site security issues (including anti-virus software) Basic issues regarding servers, hardware, and infrastructure Legal Issues Content may include the following: Basic elements of a contract Issues regarding copyright, fair use, and trademarks Issues regarding linking to external sites Issues related to domain registration Project Management Content may include the following: Basics of project management Key features of project management software Basic projects management concepts of sponsorship, alignment, stakeholders, resources, and ROI Web Marketing Content may include the following: Strategies for creating an effective Web presence Concepts important to selling on the Web Use of meta tags in Web marketing Web Business Management Content may include the following: Basics of e-commerce Strategies for developing an e-commerce site Basic concepts regarding contractors, employees, and partners Web Accessibility Content may include the following: The W3C's Web Accessibility Initiative Planning and coding for accessibility